The New Science of Targeting Job Candidates

The New Science of Targeting Job CandidatesThe New Science of Targeting Job CandidatesThe New Science of Targeting Job Candidates M. Cantrell and David SmithMarketers have been deftly dissecting consumer populations for decades. Theyve pegged us as suburban moms, clothes-conscious teens, techno-geeks and then tailor their messages accordingly.Many companies are now applying this time-tested principle to job candidates with astounding results. Targeting job candidates improves the chances of finding qualified job candidates for the position by applying the same principles as a targeted marketing campaign.These new rules mean that employers must understand the characteristics of their potential employees not just by skill set but by key concepts and candidate soft skills that are too often ignored, such as interests, generation, potential value to the business, personality, motivations, work habits, ideal job characteristics, cultural values, willingness to travel, location desires and career aspirations.Segmenting Early in the Recruitment CycleToday, companies can collect a vast and rich array of information about an individual as part of social media recruitment before theyve ever met the candidate. As we describe in our new book, Workforce of One Revolutionizing Talent Management through Customization (Harvard Business Press, 2010), organizations can achieve significant business benefits by treating each individual as a workforce of one in other words, by offering each employee a highly-customized employment experience.Research from our book reveals how organizations can segment potential employees on any number of variables. Here are just a few business examples to considerTalent source. Just as with product advertising, PG delivers targeted recruiting messages to potential MBA candidates when they are most receptive at Christmas vacation, for instance, when students are less busy with academic work and starting to think about the January intern season.Pe rsonality, work habits, or cognitive capabilities. Capital One segments job candidates based on zugnglich tests that assess math and verbal reasoning skills, work habits and leadership skills. Results are coupled with interviews and possibly even exercises (such as creating a business case) and then rated as to how well the candidate might perform at Capital One.Ratings and quality of employee referrals. Other companies are tapping web-based talent profiles of pre-screened people who are available for work. Candidates are segmented based on ratings of their work and quality of referrals from others ( la Amazon and Facebook) as well as their test scores and experience. The data is used to match them with particular job skills.Life stage or generation. Companies often reach out to different generations (Gen Y employees, Boomers, etc.) in an age-appropriate format. To reach Millenials, for example, they are encouraging job candidates to speak freely with company employees on Facebook. One company went so far as to offer intern-made rap videos about office life. Organizations are also offering everything from customized benefits, performance feedback and more, all tailored to the needs and interests of each generation.Underutilized talent pools. Companies find bright and able people who are off the beaten track by catering to them in new and innovative ways, providing them with a leg up in a competitive talent market. JetBlue Airways, for example, caters to stay-at-home moms to staff its entire reservations department, enabling them to take reservations while caring for their households.Cultural values.In a global economy of global recruitment, many organizations are finding they need finely-crafted talent strategies that match companys cultural values. In Ireland, for example, many people enjoy cycling, so Google Ireland targets job candidates by offering them a cycling plan in which the company contributes toward the cost of a bicycle.Interests, motivations, or career aspirations. In an Intel pilot, potential candidates are segmented based on work preferences, creating a better fit between the candidates passions and the needs of the company. Similarly, Travelers crafts targeted communications based on an individuals aspirations and skills.The Rise of Candidate Relationship DatabasesTo house all this information, companies are increasingly turning to candidate relationship databases that work much like customer relationship databases. This allows companies to gather information on an unlimited number of variables that rarely come to light in interviews or in static resumes. The database can then be mined to create customized and meaningful communications between a corporation and their pool of potential hires. It can also keep track of subsequent interactions that build meaningful relationships with candidates over time.By using sophisticated segmentation techniques, relationship databases can keep candidates interested and engaged until s uch time as you need them.Author BiosSusan M. Cantrell is a Research Fellow at the Accenture Institute for High Performance. David Smith is the Managing Director of the Accenture Talent Organization Performance practice.

Benefits of HSA vs. HRA for Health Care Savings

Benefits of HSA vs. HRA for Health Care SavingsBenefits of HSA vs. HRA for Health Care SavingsHealth insurance is designed to help with the cost of medical care, but it doesnt always cover everything. Planning ahead for additional out-of-pocket costs can keep you from experiencing sticker shock when a medical bill arrives. Depending on what type of health insurance you have or what health care benefits your employer offers, you may have access to a Health Savings Account (HSA) or a Health Reimbursement Arrangement (HRA). If either of these vorkaufsrechts are available to you, its important to understand how an HSA vs. HRA compares. Health Savings Account Basics As the name suggests, an HSA is a savings account thats meant to be used specifically for health care. These accounts are associated with high deductible health insurance plans, which may be offered by your employer. You can also opt to enroll in a high deductible plan with an HSA if youre self-employed. An HSA can be used to pay for a broad range of medical expenses, including Doctor visitsPreventative careSpecialty servicesPhysical therapyDrug and alcohol treatment programsWeight-loss programsOrgan transplantsLab testsMedical equipment and suppliesHospital servicesDental servicesVision servicesPrescription drugsOver-the-counter medications The Internal Revenue Service limits how HSA funds can be used to a degree. For instance, you cant use the money in your HSA to pay for things like teeth whitening services, vitamins, hair transplants, exercise equipment or a gym membership. Using your HSA funds is relatively easy. Your insurance company can provide you with a debit card linked to your savings account. You can then swipe your card to pay for eligible medical costs and your HSA dienst will furnish a tax statement at the end of the year, showing your total spending and annual contributions. For 2018, you can contribute $3,450 to an HSA if you have single coverage. The limit increases to $6,900 if yo u have family coverage. Employers can make matching contributions to an HSA on your behalf. Total employee and employer contributions cant exceed the annual contribution limit. How a Health Reimbursement Arrangement Works A Health Reimbursement Arrangement differs from an HRA in several key ways. First, its not a savings account per se, nor is it health insurance. You dont make any contributions to the account instead, your employer makes contributions for you. Employers can establish an HRA for any employee under age 65. They also have control over how you can spend down the money in your account. For example, if you medical expenses that insurance doesnt pay for, you could tap your HRA to pay, then cover any remaining difference yourself. Alternately, your employer may set up your plan so that you cover a specific amount thats not covered by insurance then, your HRA pays the rest. In terms of contribution limits, these vary based on the type of HRA the employer has established . An Integrated HRA which is linked to a high deductible group health plan, for instance, has no annual contribution limit. A Qualified Small Employer HRA (QSEHRA), which is designed for businesses with 50 or fewer employees, has a contribution limit of $5,050 for individual coverage and $10,250 for family coverage in 2018. Similar to HSAs, money held in an HRA can only be used for qualified medical expenses. Generally, that includes those expenses covered by your health insurance plan, such as doctor visits, hospital services and prescription drugs. Your employer has the option to expand the scope of coverage to include the full range of expenses that are HSA-eligible, but this isnt mandatory. Benefits of HSAs vs. HRAs An HSA and HRA may seem equally advantageous but HSAs yield some important benefits that HRAs dont. First, the contributions you make are tax-deductible. Deductions reduce your taxable income for the year, which could result in a lower tax bill or a larger refund . HRA contributions are deductible but only for your employer you get no tax break for having one of these accounts. Next, youre not required to use your HSA funds until you need them. The money you contribute rolls over from year to year and until you withdraw it, it continues to earn interest. With an HRA, your employer decides whether to let you carry contributions over from one year to the next. If thats not an option, your HRA money essentially becomes use-it-or-lose-it. The way you can use funds in an HSA vs. HRA also differs. If your employer doesnt opt to go beyond the expenses covered by your health care plan, you may find yourself paying more out-of-pocket for medical expenses that could be covered by an HSA. Lastly, and perhaps most importantly, an HSA can do double-duty as a retirement planning tool. Ordinarily, withdrawals from an HSA for anything other than health care would be subject to a 20 percent tax penalty and ordinary income tax. If you stay healthy and continu e to accumulate money in your account during your working years, you can withdraw money from your HSA at age 65 or older for any purpose, without incurring the 20 percent penalty. Youd still owe ordinary income tax on your withdrawal but this can be a useful way to supplement Social Security benefits or retirement income from a 401(k) or individual retirement account. Contributing to an HSA, even if you dont max out your plan each year, could be useful in creating an additional source of savings for retirement. If, however, you only have an HRA available, its important to understand exactly how you can use it to ensure that you make the most of it.

Marine Corps Satellite Communications Operator-Maintainer, MOS 0627

seestreitmacht Corps Satellite Communications Operator-Maintainer, MOS 0627Marine Corps Satellite Communications Operator-Maintainer, MOS 0627TheU.S. Marine Corps uses a Military Occupational Specialty system to assign codes to various roles and jobs held by service members. These codes are identified by the designation MOS and a series of four numbers. MOS 0627 is given to the position of Satellite Communications Operator, also called Satellite Comm Ops. Its part of the Communications Battalion. This is a primary MOS (PMOS) reserved for enlisted Marines, limited duty officers, chief warrant officers, and warrant officers. Changes to an Active Component Marines PMOs are subject to approval from the commandant of the Marine Corps (CMC) (Merchant Marines). Changes to a Reserve Component Marines PMOS require approval from Central Command (Recruiter Assistance). The rank range for this position is sergeant through private. Job Duties and Responsibilities of MOS 0627 Satellite Communic ations Operator The SHF satellite communications operator/maintainer PMOS identifies Marines who interconnect, energize, and verify the operation of SHF satellite terminal equipment. These Marines install, maintain, and operate their units satellite communications platforms. They manage and contain both unclassified and classified information and data as well as teleconferencing in various environments, including within the garrison and tactical situations. The satellite communications platforms include Secure Mobile Anti-Jam Reliable Tactical TerminalLightweight Multi-Band Satellite TerminalPhoenix Tactical SHF TerminalVery Small Aperture Terminal Large These are the Marines who help provide the ability for service members stationed overseas to communicate via email with family stateside, from bird to distant end. The bird is the satellite that enables this capability, and the distant end represents the communications destination source. MOS 0627 Marines also facilitate all-import ant communications between platoons and between commanders and troops. They are effectively the electronic voice of the Marine Corps. NAVMC Directive3500.106, the Communications Training and Readiness Manual,offers a complete listing of all duties and tasks associated with the MOS 0627 Satellite Communications Officer position. Job Requirements Because this is a PMOS, application requirements are high and exacting. Potential Satellite Communications Operators must possess an EL score of at least 105, and higher is better. They must be U.S. citizens and be eligible for or already have a confidential, secret security clearance. Additionally, a valid states drivers license is required. Applicants must already have MOS 0621 to qualify. They must complete the following courses at Fort Gordon in Georgia Intro to SATCOM OperatorSMART-T Operator, MaintainerPhoenix Systems OperatorLightweight Multi-band Satellite Terminal Operator-Maintainer Related Department of Labor Occupation Code s Antenna Installer Satellite Communications 823.261-022 Related Marine Corps Jobs Basic Communications Marine MOS 0600Basic Communications Officer MOS 0601Communications Chief MOS 0699Communications Officer MOS 0602Computer Defense Specialist MOS 0689Construction Wireman MOS 0613Data Chief MOS 0659Data Network Specialist MOS 0651Digital Multi-Channel Wideband Transmission Equipment Operator MOS 0622 Related SOC Classification/SOC Code Radio Operators 27-4013 The above information is derived in part from MCBUL 1200, parts 2 and 3.

Study says dating app users will respond if you have this animal in photo

Study says dating app users will respond if you have this animal in photoStudy says dating app users will respond if you have this animal in photoIve been using the same dating profile formula for the last four years short irreverent bio, brooding headshot, and then I close out strong with my selfie with Matt LeBlanc. This system has yielded limited success. Thankfully, AskMen and Zoosk have joined forces to uncover the factors that define the definitive dating profile, once and for all.According to an analysis of data derived from15,314,690 photos, belonging to both male and female dating app users, if you want to boost your inbound messages, you should probably look into buying a hamster. Zoosks study found that profile pics that feature behauptung chubby rodents increase incoming messages by 351%In fact, theres awhole heap of animals that surge response rates.Follow Ladders on FlipboardFollow Ladders magazines on Flipboard covering Happiness, Productivity, Job Satisfaction, Neuros cience, and moreThese are the fruchtwein successful animal wingmen according to the report.Ewe, babyYoure probably thinking either puppies or cats follow close behind hamsters, but oddly enough, sheep actually come it at number two, boosting message rates by 328%. Dogs and cats arent even in the top five. Elephants follow sheep (+314%), then horses (+282%), and then rabbits headline with a 275% surge rate.Of course, having a cuddly dog in your profile can only help. Profile pictures that feature mans best friend offer a 265% increase to inbound messages, with cats providing a 241% upswing, right after frogs (+247%).SssssupThanks to additional analysis of 41, 054 male user profiles and 375, 454 messages, Zoosk was also able to highlight the effect merely mentioning certain pets have on inbound messages. Simply referencing your snake in an online dating bio increases your chances of getting a response by 186%. Users that name dropped their pet horse saw a response increase of 75%.Howe ver, if you own a bird or cat, keep it to yourself. Guys that mentioned their cats were 23% less likely to receive responses and those that mentioned their pet bird saw a decrease of 100%.While these tips are certainly helpful, it, of course, should be noted that the study did not disclose what kind of responses these pet owners were most likely to receive. But, even still, one or two Cool rodent, Willard is well worth the inbox boost.You might also enjoyNew neuroscience reveals 4 rituals that will make you happyStrangers know your social class in the first seven words you say, study finds10 lessons from Benjamin Franklins daily schedule that will double your productivityThe worst mistakes you can make in an interview, according to 12 CEOs10 habits of mentally strong people

What Experts Are Saying About Standard Resume Format and How It Affects You

What Experts Are Saying About Standard Resume Format and How It Affects You After that, focus each bullet to emphasize the work you did for a specific client and the outcomes you achieved. Theres no doubt that a resume which is both cohesive and professional will have a much better likelihood of standing from the crowd even supposing its made utilizing a template. Theres a great deal of data to demonstrate that teens are in a position to deal with their lives without the constraints of school. The duration of your resume depends upon the sort of candidate you are and your degree of experience. You can look for examples on the web or have a look at our examples of fresher resumes here on our website. Have a peek at these examples to select which format is right for you. The many styles employed by different folks are simply geared towards spicing this up. The style of resume you will use greatly is dependent on your professional work background and qualifications. The Upsi de to Standard Resume Format You may use our resume building software to produce your own from scratch. Creative While its important to get a professional resume, sometimes just a little creativity and innovation is suitable. Therefore, our aim is to provide you the very best tools you have to succeed. Precision is thought to be a substantial trait when it comes to handling engineering projects, and the exact same is true for engineering resumes. If youre on the lookout for more simple cover letters and job application letters for engineers, its possible to also review and take a look at our templates. Below, you will discover a list of resume examples that may aid you with your work search. Resume Templates also be certain that you dont miss out any beneficial element of information about yourself which can be important for the business. You also need to think about the legal and cultural facet of writing your resume. Last, get somebody else to confirm the letter before you send it off. Once youve reviewed resumes in your field, peruse resumes across fields to learn how to vary using action verbs and receive a feel for what makes an effective accomplishment statement. If you want to do two or three distinct things, then build a few specific resumes. To be a prosperous job candidate in any area, it will help to have a comprehensive resume. So the best resume template that youre able to pick up to apply for employment in 2019 is one thats straightforward and to-the-point. Whenever you are asking for work, its mandatory that you submit a resume. Submit the same resume for every single job. The training programs and conferences which you have attended are also crucial to be set in a fresher resume. Fresher resumes might also be attached to your internship program, especially if you prefer to work in the company at which you will render your internship. Research about the technical skills necessary for the work position that youre applying for. If you dont supply the info necessary for the hiring agency to find out your qualifications, you may not be considered for the job. So if youre planning to make an application for a new job in 2019, you have to have a foolproof plan to construct or update your resume. Writing a resume for employment in the art industry can be difficult. Using Standard Resume Format Getting the most of a resource that wont only help save you time, but is shown to elevate your opportunity of scoring a work simply is logical. A career in sales is the ideal approach to make an outstanding living. If youre thinking of a significant career change, you might need to return to school for more extensive training. Understanding how to tailor your resume will obviously offer you an advantage. The Pain of Standard Resume Format The medical industry can be quite competitive. Its possible to come across all sorts of job in the telecommunication market. You have to organize your resume to aid agencies eva luate your experience. Any appropriate experience from the telecom industry is going to be a bonus. Life, Death and Standard Resume Format The Simple resume formats must be used dependent on the kinds of templates they are. Each template offers step-by-step guidance which will allow you to create an effective resume. Employing a resume template is extremely useful in making your professional profile. It has become an acceptable and smart practice for a number of reasons.If you look at the templates weve listed below, you will binnensee that they all are similar in the manner your information is prioritized and structured. You may also download absolutely free templates from our Resume Library to get going on your best resume. Resume templates that you locate on the internet may get the job done.

Millennials Would Rather Talk than Text at Work

Millennials Would Rather Talk than Text at Work Theres a common perception about Millennials that they are the generation that would rather communicate through keystrokes than in person. Thats why the Internet, through social media networks like LinkedIn, Facebook, or Twitter, would seem to be the best way to network them for recruiting. One major study contradicts that thinking on a global basis. Turns out Millennials, those folks born between 1982 and the early 2000s (the latter firmly not in the job market currently), are practically old fashion when it comes to their professional lives. Along with members of Generation X (born 1965 to 1981), the overwhelming choice is face-to-face meetings as the top choice of workplace communication.Based on survey data from mora than 40,000 people worldwide in 22 different countries, researchers at the Center for Effective Organizations at the University of Southern California Marshall School of Business and London Business School, in conjunction with PricewaterhouseCoopers, outlined the communication preferences across the generations.According to information from the USC Marshall School, more than 80 percent of Generation X and Millennials said, Communicating through face-to-face meetings is critically important to maintaining relationships at work the highest rating of all, and greater than phone, email, instant messaging, texting, social network sites and video chat.The study also offers up what is considered another surprising result career counseling, planning and pay negotiations are also best handled in person rather than through electronic media. It said, Even more striking are the results for communications related to performance evaluations, career planning, and compensation. When asked to rank how they would prefer to communicate with their immediate supervisor about their performance evaluation, both generations overwhelm ingly choose face-to-face meetings (93 percent and 92 percent). Ninety-six percent of Millennials, and 95 percent of Generation Xers demonstrated a preference for face-to-face meetings with supervisors regarding career plans and progress 82 percent of both Millennials and Gen Xers preferred in person conversations when discussing compensation.Its also a face-to-face conversation Millennials would prefer to have with women. A Pew Research Center survey finds, Members of the Millennial generationadults ages 18 to 32are significantly less likely to prefer working with male coworkers than other generations. Overall, about one-in-nine (11%) of young adults say they want to work mostly with men compared with 19% of Gen Xers, 16% of Baby Boomers and 21% of the Silent generation (born 1928 to 1945).Adding gender to the analysis reveals other notable generational differences. Millennial men are significantly more likely than older men and Millennial women to say they prefer to work mostly wi th women. Overall 11 percent of these young men say they favor working with women compared with 5 percent of all non-Millennial men and 6 percent of Millennial women.Maybe the Millennials want to emulate their professional elders because, as a group, they tend to respect Baby Boomers and the like. According to a Pew Research Center study, They respect their elders. A majority say that the older generation is superior to the younger generation when it comes to moral values and work ethic.Yet, the same study finds that Millennials say the defining characteristic of their generation is their technology use. They embrace technology but dont see it as the most effective communications tool at their disposal in the workplace.Curious to see how Millennial you are? The Pew Research Center has a 14-question quiz to pinpoint if you belong in that generation, even if youre chronologically an aging Baby Boomer.